Digital content, whether you like it or not, wants to be set free. I suppose you can trace this back to our evolutionary roots of storytelling and sharing. An interesting or intriguing story can spread like wildfire or, in overused marketing speak, become viral. For most marketing departments and companies this is counter intuitive since the past…
Some of you may have seen this commercial during this past week’s Grammy Music Award Show. It’s from Chipotle whose message is that sometimes it is better to go back to the start. Perhaps we had things right in the beginning before disruption, corruption, money, or other detractors got in our way. Chipotle, itself, is…
Pride and Prejudice, whether in movie or book form, epitomizes my definition of absolute boredom. To much surprise, I spent the past week watching more hours of Downton Abbey than I care to admit. The show is typically English, described by Netflix as “cerebral” and “understated.” It follows a not-so-merry band of royals, the Crawleys,…
 |
Subscribe by e-mail: Enter e-mail address >> |
|---|---|
 |
|
 |
|
