The Big Ear: Review Sites

Social Media’s Million Voices & the Big Ear | The Big Ear: Twitter
The Big Ear: Google Alerts

Big Ear – developing a keen awareness of your business by listening to social media and online customer thought streams

Consumer review sites are making a difference in consumers ability to praise or rant about their experiences with any company. For printers who have websites offering web to print services, monitoring customer’s feedback on these sites is worth the effort. Some of them, like Epinions.com, even allow RSS feeds to make the listening process painless.

Interestingly, these customer review sites offer an advertising opportunity. Search for Vistaprint on Epinions.com to see the idea in action. Below are a collection of other review sites for listening.